The Phygital experience is a unique and exclusive offering that combines a one-of-a-kind precious material design and wearable asset with cutting-edge design and manufacturing processes that push creative boundaries while being environmentally conscious. Each creation is accompanied by a digital artwork and an instrumental harmony that is custom-designed to complement the Phygital experience. The presentation is further enhanced with a platinum Jewelled Phoenix logo, inlaid on a custom box with built in screen and speakers. The Phygital experience is a truly immersive and unforgettable experience that combines traditional craftsmanship with modern technology, resulting in a work of art that is as innovative as it is beautiful.




That sounds like a great way to integrate digital and physical assets! Including digital artwork and manufacturing files along with the physical asset provides a comprehensive and transparent experience for the customer. It’s also great that the digital assets provide a certificate of authenticity for the piece and allow for easy updates to the valuation and service history. Overall, this combination of physical and digital elements adds value to the product and enhances the customer experience.
The one-off bespoke creation of precious metals, diamonds, and pink saltwater pearls is designed using state-of-the-art tools and manufacturing processes with Additive Manufacture in mind. Selective Laser Melting (SLM) technology is utilised to provide designers with the benefits it offers. In this instance, innovations include bi-material builds of Platinum and 18ct Red Gold, and heat-sensitive pink Saltwater pearls that are encased. The computational generation of fine organic Voroni structures, traditionally incompatible with industry standard investment casting, is fully supported in powder bed fusion.
Compared to traditional methods, The SLM process is energy and material efficient, while also supporting a circular economy. The use of traceable materials increases supply chain transparency, including RFID pearls, RJS compliant metal suppliers, and laser-engraved diamonds.


We can make anything! At Jewelled Phoenix, we prioritise excellent customer service and strive to provide quick and helpful responses to any questions or concerns you may have. We offer various ways to contact us, including phone, email, social media, and a comprehensive FAQ page. Don’t hesitate to reach out to us if you need assistance or have any inquiries about our products and services.

